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sejal
Project type
influencer campaign
Date
may 2023
Location
new york
brief>
for the Bill & Melinda Gates Goalkeepers Conference in new york,
I was commissioned to direct and shoot influencer Sejal Kumar across three designer looks, featuring amama jewels, geethika kanumili, and two point two studio.
approach>
I directed and shot all three looks, making sure each one felt different.
shifted locations, light, and mood across the city to give each outfit its own identity.
kept it instinctive and fast, given the limited time during the conference.
result>
three distinct looks.
one softer and feminine, one more structured, one rooted in street.
each frame holds the outfit, but also the energy of the city and the moment.
creative direction, photography and post-production by me.
